Resources Modern Healthcare Article: Insurers will owe massive MLR rebates next year, even if 2020 is normal Modern Healthcare Article: Michigan Blues partners with wellness center company The Changing Consumerism Landscape Webinar on November 18th at 12:00 PM CST The Value Crisis for Health Systems Webinar on November 19th at 12:00 PM CST The Case…

Resources

• Modern Healthcare Article: Insurers will owe massive MLR rebates next year, even if 2020 is normal
• Modern Healthcare Article: Michigan Blues partners with wellness center company
• The Changing Consumerism Landscape Webinar on November 18th at 12:00 PM CST
• The Value Crisis for Health Systems Webinar on November 19th at 12:00 PM CST
• The Case for a Post Health System Brand Webinar on November 20th at 12:00 PM CST
• Listen to this episode on the go through our podcast

Takeaways

COVID-19 predications

• By the end of January, we could be seeing 2,000 to 2,500 deaths a day in the United States.
• There is a concern that the surge will continue to erode volumes in elective surgeries right so that preventative care elective procedures.
• Typically, providers see a surge in surgical volume in Q4, which seems extremely unlikely this year.
• Inpatient surgical procedures are down 18.6% from last year.

How the election will impact the hospital sector

• The financial devastation that hospitals and health systems are facing will continue, even if theirs is a second stimulus package approved. 
• Whether the new stimulus bills flow directly to hospitals or to consumers who then have money for discretionary spending ­– both of those will be helpful.
• But just like the first round of the CARES Act, the second bill will not be enough to close the financial gap for hospitals.
• Ultimately the message for marketers and hospital executives is like the saying about how “God helps those who help themselves”, and the stimulus is not going to save us from a terrible financial year. 
• In the payor space, people are not going from commercial to uninsured; they’re going from retail to Medicaid.

Critical areas health systems need to be thinking about

• A new competition is that of the top of the funnel – i.e., CVS or Humana rolling out clinics, or even Walmart Health and Optum.
• The top of the funnel may not be high dollar services, but it has a tremendous influence on where those patients go for all of their other services. 
• Hospitals have to be a lot better at engaging consumers by delivering care on their terms. 
• Guiding principle: Offer quick services to people for something they need to do and removes barriers wherever possible.