What the presidential election year means for hospitals and health systems
2024 is two months in and health systems across the country need to be ready for a contentious election year. A spicy presidential election, 33 U.S. Senate and 11 gubernatorial…
Cyberattacks are on the rise. Are you ready to communicate in a time of crisis?
“Local health system says recent outages are likely the result of a cyberattack.” Sound familiar? In the ever-increasing digital landscape, healthcare companies, especially hospitals and health systems, are leaning heavily…
What Hospitals Need to Know About CMS Proposed Price Transparency 2024 Updates
The Centers for Medicare & Medicaid Services’ have issued a proposal to update their Price Transparency Rules, which if approved would make all pricing data more accessible to consumers through…
How Healthcare Leaders Can Prepare: Crisis Playbook Development and Best Practices
Authored by: Evan Harris and Mike Petrone “In any moment of decision, the best thing you can do is the right thing, the next best thing is the wrong thing,…
3 things hospitals can do to prepare for debt ceiling negotiations
Authored by: Ryan Colaianni and Evan Harris The debt ceiling negotiations have major implications for healthcare. Here are three things that hospitals can do to prepare themselves. After a rocky financial…
Healthcare Value Crisis Redux
We first identified the trend in 2018: A noticeable jump in scrutiny of hospitals and health systems related to their role in the growing cost of healthcare in the U.S….
Addressing health equity starts with trust
Whenever I hear the term “dystopia” I’m immediately transported back to the 90s and a little-known cult classic film named “Tank Girl,” starring Lori Petty, Naomi Watts, Ice-T, and the…
There’s no denying it, things are pretty bad (for hospitals)
Things are rarely as good or bad as they seem in the moment. I have long believed this to be true, and then I heard it said by one of…
When one pandemic winds down, another picks up steam
Hospitals across the country are starting to deal with a new pandemic – violence against healthcare workers. Recently hospitals have had to go into lockdown and healthcare workers – celebrated and deemed…
Top Reputational Risks Facing Health Systems and Hospitals in 2021
With the nation’s heightened focus on hospitals and health systems, 2020 was a once-in-a-lifetime year for our industry. Yet, many of the challenges faced in 2020 continue into 2021. Here’s…
Non-COVID-19 Focused Scrutiny of Hospitals Resumes
Sunday’s 60 Minutes was a reminder that there are a lot of issues that have been put on the back burner during COVID-19 that will quickly resurface as we emerge…
3 New Data Points to Inform Your 2021 Vaccine Communications Strategy
For most health systems, the dream of the COVID-19 vaccine is becoming reality. It’s affecting hospital operations, finance, and especially clinical teams. Yet, it’s also affecting you, the marketers and…
